Oğuz Jant & Lastik
A shop's own site in Melikgazi, Kayseri
- 2026
- Live
- Web
- Product, Design, Frontend, Infrastructure
The situation
A shop like this finds customers in two places: people driving past, and people searching on Google. In the second case there's usually nothing to find — either no site at all, or a page built years ago that doesn't open properly on a phone. When someone can't find out "are you open right now, do you have this size, can you come out to me", they move on to the next shop. What's lost isn't a ranking, it's that phone call.
What we built
One page, but every question answered on it: what's done here, which wheels are in stock, where the shop is, whether it's open right now, and that roadside help continues through the night. The phone number never leaves the screen; every section ends with a way through to a call or to WhatsApp. No stock list, because stock turns over constantly — instead, "tell us your car and we'll send photos of what fits", which is how the shop actually works. We fitted the site to the business, not the business to the site.
Approach
The whole site was written by hand; no off-the-shelf theme, no page builder. What that means for the buyer: it opens instantly on a phone, there's no monthly plugin subscription, and when something needs to change there's one place to touch. Every photo is the shop's own — no stock imagery, because people want to recognise the place when they arrive. The address, opening hours and services were also marked up so search engines can read them, so that searches like "Kayseri tyres" or "wheel straightening" actually land somewhere.
Screens
